tassosss (
tassosss) wrote2025-06-13 09:59 am
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Entry tags:
marketing blah
While I'm waiting for my manuscript to cool, I'm doing a short book marketing course that I bought to see if I can get my head around where the heck to find readers. I know I'm not doing a lot of marketing and I'm okay with that because my strategy right now is in the one hour of useful creative energy I have a day I want to get the writing done. The next book sells the previous one and all that. So the goal is to get this trilogy done, then lean into marketing hard for a while.
I've set up a foundation - I have a brand style, I'm on Instagram and have indie author friends. I have an email list. I have not... done much else. I don't even have freebies to get people to sign up for my newsletter (see above one (1) hour of functional creative energy per day.)
Hence this little course. It's basically all stuff I know from my day job. But it does have worksheets, and I'm a sucker for worksheets.
So, since my target audience is exhausted, demoralized older millennials/borderline gen X whose hips and knees hurt, who are tired of their favorite characters dying and into competence porn, who like sci-fi and fantasy in the Gen and Bob flavors (me. it's me.), where do they hang out online?
I'm on Instagram and that's about it, because I can only handle one social channel at the moment. Is Bluesky the new Twitter? If I'm going to put energy into marketing, I want to be in the right place, because I sure as hell am not going to be able to do more than one or two channels.
I've set up a foundation - I have a brand style, I'm on Instagram and have indie author friends. I have an email list. I have not... done much else. I don't even have freebies to get people to sign up for my newsletter (see above one (1) hour of functional creative energy per day.)
Hence this little course. It's basically all stuff I know from my day job. But it does have worksheets, and I'm a sucker for worksheets.
So, since my target audience is exhausted, demoralized older millennials/borderline gen X whose hips and knees hurt, who are tired of their favorite characters dying and into competence porn, who like sci-fi and fantasy in the Gen and Bob flavors (me. it's me.), where do they hang out online?
I'm on Instagram and that's about it, because I can only handle one social channel at the moment. Is Bluesky the new Twitter? If I'm going to put energy into marketing, I want to be in the right place, because I sure as hell am not going to be able to do more than one or two channels.